Archive
Archives: <span>Work</span>
Case
Fintech — Editorial-Led Link Acquisition
Replaced a PBN-based acquisition programme with an editorial-led campaign. 120+ DR80+ referring domains in 6 months, with 38 of them on publications covered by…
Case
B2B SaaS — From Page 3 To AI Overview Citation
Took a category-leader analytics platform from page-3 rankings to consistent AI Overview citations. Built a retrieval-first content graph across 38 quotable explainers and a…